GISELE BUNDCHEN IS A ROCK & ROLL DIVA IN ROSA CHA’S SPRING 2018 ADS

Categories:Fashion

Gisele Bundchen stars in Rosa Cha's spring-summer 2018 campaign

Gisele Bundchen stars in Rosa Cha's spring-summer 2018 campaign

Supermodel Gisele Bundchen channels her inner musician for her latest campaign. The Brazilian stunner poses in Rosa Cha's spring-summer 2018 advertisements. Photographed by Nino Muñoz, Gisele embraces rock and roll style with a guitar in hand. In one shot, the blonde stunner wears a sequin embellished dress while another features Gisele in a leather jacket. The images were shot on location at New York City's iconic Electric Lady Studios.

CAMPAIGN: GISELE BUNDCHEN FOR ROSA CHA SPRING/SUMMER 2018

Gisele Bundchen poses with a guitar for Rosa Cha's spring-summer 2018 campaignGisele Bundchen poses with a guitar for Rosa Cha's spring-summer 2018 campaignSupermodel Gisele Bundchen fronts Rosa Cha's spring-summer 2018 campaignSupermodel Gisele Bundchen fronts Rosa Cha's spring-summer 2018 campaign

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HOW INSTAMODELS BECAME THE NEW SUPERMODELS

Categories:Fashion

Kendall Jenner, Gigi Hadid & Jourdan Dunn star in Balmain x H&M campaign

When it comes to the world of models, the industry has seen a major disruption over the past few years. Gone are the days when a designer or fashion editor could make a model into a superstar. Instead, it is up to social media platforms to guide the next big names. When you look at the faces of major brands such as Fendi, Chanel or Max Mara, they have one thing in common--models with mega Instagram followings. Two of modeling’s biggest successes in the past two years have been Gigi Hadid and Kendall Jenner.

As of today, Kendall and Gigi’s worldwide recognition can be compared to supermodels of the 90’s. The two have racked up numerous Vogue covers as well as plenty of lucrative contract deals. In fact it was the September 2014 edition of Vogue USthat dubbed cover stars Joan Smalls, Cara Delevingne and Karlie Kloss as 'Instagirls'. Since then, the role of social media has only grown in the world of fashion.

Model Bella Hadid. 

WHAT IS AN INSTAMODEL?

In plain terms, an Instamodel is a model who has a sizable Instagram following. Usually starting at 200,000 followers or above is a good start. Often times, their follower count will accompany a cover headline or campaign press release. An example of this would be a special cover of Vogue US produced in April 2016 starring Kendall Jenner. The cover toted her 64 million (at the time) Instagram followers.

So what exactly makes a model with a large social media following so attractive? For brands and magazines it is the publicity. Usually, a model will post their latest campaigns or covers to their followers. And of course their fans will also share the photographs, and so on and so forth. And looking at the Instamodel trend, we first must take a look at Kendall Jenner's runaway success.

Kendall Jenner. 

THE INSTANT SUCCESS OF KENDALL JENNER

In 2014, Kendall Jenner made her first debut on the modeling scene by signing with Society Management. That same year, she would be named an ambassador for cosmetics giant Estee Lauder.

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Unsurprisingly, Kris Jenner Has Been Killing the Bag Game Lately

Categories:Other Brands

DO YOU OR DO YOU NOT HATE HER ’CAUSE YOU AIN’T HER?

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ANJA RUBIK POSES IN SWIM SEASON LOOKS FOR VIVA! MAGAZINE

Categories:Fashion

Top model Anja Rubik lands the July 2017 cover of Viva! Magazine. Photographed by Mateusz Stankiewicz, the blonde beauty poses in a white swimsuit with a lace-up bikini top. In the accompanying spread, Anja heads to the beach in effortless looks ranging from denim to swimsuit separates. Stylist Agnieszka Scibior selects casual yet chic pieces for the Polish beauty to wear.

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Dior unveils five new watches in celebration of its 70th anniversary

Categories:Other Brands


It’s been a high ride for Dior in the last few years. The iconic label has presented us with some top-notch horological beauties in the recent past and it’s back again to weave magic on our wrists with the introduction of five stunning pieces. Each of these exclusive watches spell class the Dior way and are a unique representation of the brand’s 70 yearlong existence.

Introduced specially in time for the label’s 70th anniversary celebrations, the watches each bear a luxe golden touch that draws a not so subtle reference to the iconic saga of Dior. As part of the new collection, the brand has introduced new versions of the La Mini D de Dior as well as the Dior VIII Montaigne. As for the former, the signature ribbon-bracelet pattern has been replicated again, only this time with weaves of a thousand gold fibers. The watch will appear in two variants, one with a classic gold dial and another in teal for a one on one U.S release.

Next, we have three editions of the Dior VIII Montaigne that also come in exclusive gold versions – each carrying unique geometric patterns in gold along with a smothering of diamonds. The trio carry a patterned leather strap and demonstrated use of herringbone, caning, and houndstooth patterns, all staple to Dior’s seven decades of operations. This indeed is a supreme way of bringing in the brand’s 70th anniversary. Care to partake in the celebrations?

Tags: Dior

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ASHLEY GRAHAM’S NEW COVER, PRADA’S FALL CAMPAIGN, FREJA BEHA ERICHSEN FOR VOGUE CHINA

Categories:Fashion

Ashley Graham on ELLE France July 2017 CoverAshley Graham on ELLE France July 2017 Cover


Kris Grikaite stars in Prada Affiches fall-winter 2017 campaignKris Grikaite stars in Prada Affiches fall-winter 2017 campaign
Actress Gabriella Wilde poses in Erika Cavallini off-the-shoulder top, Dolce & Gabbana jeans and Diane Kordas hoop earringsActress Gabriella Wilde poses in Erika Cavallini off-the-shoulder top, Dolce & Gabbana jeans and Diane Kordas hoop earrings

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